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Metro cost profile · 2024 BEA RPP

La Crosse-Onalaska, WI-MN

Cost-of-living indicators for La Crosse-Onalaska, WI-MN, from Bureau of Economic Analysis Regional Price Parities — overall, goods, services, and rents vs the U.S. average of 100.

91.8
Overall RPP
#250
of 387 metros
69.4
Rents RPP
$109K
$100K national buys

The verdict

La Crosse costs less than 65% of U.S. metros — an overall index of 91.8, 8.2% below the national average, with rents the biggest swing at 69.4.

91.8
overall cost index (US average = 100)
#250
most expensive of 387 U.S. metros
bottom 35%
by overall cost, nationwide
69.4
rents RPP — the biggest budget swing

A $100,000 national salary carries the purchasing power of about $108,969 here; matching a $100K lifestyle takes roughly $91,769.

What the Numbers Mean for La Crosse

La Crosse ranks #250 of 387 U.S. metro areas measured by the Bureau of Economic Analysis, placing it in the lower half by cost. With an overall Regional Price Parity of 91.8, La Crosse-Onalaska, WI-MN is 8.2% less expensive than the national baseline of 100. The gap between La Crosse's most and least expensive categories — the priciest line item versus rents at 69.4 — is what drives the household budget experience on the ground, not the single headline number.

Translated into dollars, a nationally-benchmarked $100,000 salary carries the purchasing power of $108,969 inside La Crosse, while a household needs roughly $91,769 here to match a $100K lifestyle elsewhere. Rents carry the biggest swing in the BEA formula and are indexed at 69.4 — 30.6% below the national average — so anyone weighing a move or a remote-work arbitrage should treat the housing line as the single largest variable in the equation.

Looking at the 2008-2024 trajectory, La Crosse's overall index has stayed within 1.6 points, holding steady versus other U.S. metros. For the 2024 data year, goods are indexed at 93.8 and services at 89.5, meaning everyday spending in La Crosse is governed more by the services and rent mix than by retail goods prices. Readers comparing multiple destinations should always pair the RPP headline with local wage data and housing costs before drawing relocation conclusions.

La Crosse vs every U.S. metro

Where this metro sits in the national cost distribution

92 Top 65% higher than 35% of 387 US metros

80–84: 3 US metros (1%). Below this entry. 84–88: 48 US metros (12%). Below this entry. 88–92: 94 US metros (24%). This entry sits in this band. 92–96: 97 US metros (25%). Above this entry. 96–100: 55 US metros (14%). Above this entry. 100–104: 54 US metros (14%). Above this entry. 104–108: 17 US metros (4%). Above this entry. 108–112: 14 US metros (4%). Above this entry. 112–116: 5 US metros (1%). Above this entry. 116–120: 0 US metros (0%). Above this entry. This metro 80 120 every US metro, bucketed by value

Each bar is a band; taller bars hold more US metros. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Bureau of Economic Analysis — Regional Price Parities · 2024

La Crosse cost breakdown

BEA RPP by category — 100 = national average

RPP

What this shows La Crosse's gap from the national average is led by rents at 69.4. Goods barely move between metros; the spread you feel is housing and services.

Source U.S. Bureau of Economic Analysis — Regional Price Parities As of 2024

Goods vs. housing — where La Crosse's cost comes from

Metros near La Crosse's overall cost, plotted by their goods price (horizontal) and housing price (vertical). Same headline RPP, very different structures.

Crosshairs sit at the group median (goods 93.8, rents 71.3). La Crosse is more goods-led than its peers — its everyday goods cost more relative to housing. These metros sit near La Crosse's overall cost, yet they spread across the chart — proof that two places at the same headline RPP can have very different goods-vs-housing structures.

Crosshairs sit at the group median (goods 93.8, rents 71.3). La Crosse is more goods-led than its peers — its everyday goods cost more relative to housing. These metros sit near La Crosse's overall cost, yet they spread across the chart — proof that two places at the same headline RPP can have very different goods-vs-housing structures. 2×2 strategic matrix plotting 7 entities by Goods RPP (tradable items) → (X) and Rents RPP (housing) → (Y), with a crosshair dividing the plot into four quadrants. Pricier on bothMore housing-ledMore goods-ledCheaper on both 9394959697 657075808590 Goods RPP (tradable items) → Rents RPP (housing) → La CrossePuebloJacksonAmarilloDes MoinesMichigan CityBirmingham
Crosshairs sit at the group median (goods 93.8, rents 71.3). La Crosse is more goods-led than its peers — its everyday goods cost more relative to housing. These metros sit near La Crosse's overall cost, yet they spread across the chart — proof that two places at the same headline RPP can have very different goods-vs-housing structures.

Price Index Summary

Overall

91.8

-8.2 below avg

Goods

93.8

-6.2 below avg

Services

89.5

-10.5 below avg

Rents

69.4

-30.6 below avg

Salary Equivalent

A $100,000 salary at the national average cost of living equals:

$91,769

in La Crosse-Onalaska, WI-MN purchasing power

$50,000 nationally
$45,885
$75,000 nationally
$68,827
$125,000 nationally
$114,711
$150,000 nationally
$137,654
$200,000 nationally
$183,538

Use the salary calculator for custom amounts.

RPP History (2008-2024)

The cost of living has remained relatively stable, changing by only 1.6 points over this period.

Year Overall
2008 93.3
2009 95.3
2010 94.8
2011 93.4
2012 93.2
2013 92.0
2014 95.0
2015 92.8
2016 92.8
2017 91.8
2018 94.1
2019 93.1
2020 89.5
2021 94.0
2022 90.7
2023 90.6
2024 91.8

Metros with Similar Cost of Living

These metros have an overall RPP closest to La Crosse-Onalaska, WI-MN's index of 91.8.

Frequently Asked Questions

What is the cost of living in La Crosse-Onalaska, WI-MN?
La Crosse-Onalaska, WI-MN has a Regional Price Parity (RPP) index of 91.8, meaning it is 8.2% less expensive than the national average. Goods are indexed at 93.8, services at 89.5, and rents at 69.4. It ranks #250 out of 387 U.S. metro areas by overall cost.
What salary do I need in La Crosse-Onalaska, WI-MN to match $100K nationally?
To maintain the same purchasing power as a $100,000 salary at the national average, you would need approximately $91,769 in La Crosse-Onalaska, WI-MN. Conversely, $100K earned in La Crosse-Onalaska, WI-MN has the purchasing power of $108,969 at the national average.
How expensive is rent in La Crosse-Onalaska, WI-MN?
Rents in La Crosse-Onalaska, WI-MN are indexed at 69.4, which is 30.6% below the national average. This makes the area relatively affordable for renters.
Is La Crosse-Onalaska, WI-MN getting more expensive?
From 2008 to 2024, La Crosse-Onalaska, WI-MN's overall cost index changed by -1.6 points (from 93.3 to 91.8). The cost of living has remained relatively stable.
What metros have a similar cost of living to La Crosse-Onalaska, WI-MN?
Metros with the most similar overall cost index include Pueblo, Jackson, Amarillo. These areas have RPP values within a few points of La Crosse-Onalaska, WI-MN's 91.8.

Source: Bureau of Economic Analysis, Regional Price Parities by Metropolitan Statistical Area (2024). Index where national average = 100.

Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainCost Editorial

Disclaimer: This information is provided for informational purposes only and does not constitute professional advice. Data is sourced from the Bureau of Economic Analysis (BEA). Consult a qualified professional before making decisions based on this data.

Federal data behind these figures
  • BEA Regional Price Parities (RPP) — the cost-of-living indices shown on this page. bea.gov/data/regional-price-parities
  • U.S. Census Bureau, American Community Survey (ACS) — the gross-rent observations BEA uses to build the rents component. census.gov/programs-surveys/acs
  • BLS Consumer Price Index (CPI) — the price program underlying BEA's goods and services price relatives. bls.gov/cpi
  • BLS Occupational Employment and Wage Statistics (OEWS) — wage reference for the labor-driven services component. bls.gov/oes
  • HUD Fair Market Rents (FMR) — federal 40th-percentile rent cross-reference for the housing component. huduser.gov/datasets/fmr