Overall
103.2
Above avg
Metro cost profile · 2024 BEA RPP
Naples-Marco Island, FL
Cost-of-living indicators for Naples-Marco Island, FL, from Bureau of Economic Analysis Regional Price Parities, overall, goods, services, and rents vs the U.S. average of 100.
- 103.2
- Overall RPP
- #46
- of 387 metros
- 129.4
- Rents RPP
- $97K
- $100K national buys
Naples ranks #46 of 387 U.S. metros by cost, and its overall price index has held steady since 2008.
- stable since 2008
- similar cost to Fairbanks-College
The verdict
Naples is more expensive than 88% of U.S. metros, an overall cost index of 103.2, 3.2% above the national average, led by rents at 129.4.
- top 12%
- by overall cost, nationwide
- 96.2
- goods RPP, tradable items
- 87.8
- services RPP, labor-priced
A $100,000 national salary carries the purchasing power of about $96,899 here; matching a $100K lifestyle takes roughly $103,200.
Latest BEA release change
What changed from 2023 to 2024
Naples's overall RPP fell -3.3 points, from 106.5 in 2023 to 103.2 in 2024. The largest category movement was rents, changing from 146.3 to 129.4. This is a relative change against the national benchmark, not a household's dollar bill.
RPP History (2008-2024)
The cost of living has remained relatively stable, changing by only 1.1 points over this period. The largest single-year move was in 2023, when the index jumped 3.8 points from the year before, a bigger swing than the full 2008-2024 change.
Naples overall RPP, 2008-2024
Every year on record, national average = 100
| Year | Overall |
|---|---|
| 2008 | 104.3 |
| 2009 | 101.6 |
| 2010 | 102.3 |
| 2011 | 99.9 |
| 2012 | 101.6 |
| 2013 | 101.4 |
| 2014 | 101.4 |
| 2015 | 102.7 |
| 2016 | 103.8 |
| 2017 | 104.3 |
| 2018 | 100.7 |
| 2019 | 100.6 |
| 2020 | 99.1 |
| 2021 | 102.2 |
| 2022 | 102.7 |
| 2023 | 106.5 |
| 2024 | 103.2 |
Naples vs every U.S. metro
Where this metro sits in the national cost distribution
103 Top 12% higher than 88% of 387 US metros
Each bar is a band; taller bars hold more US metros. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Bureau of Economic Analysis, Regional Price Parities · 2024
Naples cost breakdown
BEA RPP by category, 100 = national average
- Rents
Rents
129.4 RPP
- Services
Services
87.8 RPP
- Overall
Overall
103.2 RPP
- Goods
Goods
96.2 RPP
What this shows Naples's cost structure is housing-led: rents at 129.4 depart furthest from 100, while services sits at 87.8. This is a rent-sensitive profile, not a claim that every local expense moves together.
Goods vs. housing, where Naples's cost comes from
Metros near Naples's overall cost, plotted by their goods price (horizontal) and housing price (vertical). Same headline RPP, very different structures.
Read the chart as text
- Naples (Naples, this metro): goods RPP 96.2, rents RPP 129.4
- Fairbanks: goods RPP 107.3, rents RPP 92.6
- Trenton: goods RPP 99.8, rents RPP 135.1
- Dallas: goods RPP 102.8, rents RPP 117.9
- Phoenix: goods RPP 95, rents RPP 121.2
- Ithaca: goods RPP 99.7, rents RPP 128.4
- Bellingham: goods RPP 105, rents RPP 112.9
Price Index Summary
Goods
96.2
Below avg
Services
87.8
Cheap
Rents
129.4
Expensive
Housing-led cost profile
How Naples's cost structure works
Housing is the defining pressure in Naples: rents index at 129.4, the furthest component above the national benchmark. The overall index of 103.2 places Naples in the upper 25% by overall cost; the rent line explains why a similar headline RPP can still require a different housing budget.
Across all reported metros, the closest component-profile matches are North Port-Bradenton-Sarasota, FL, Tampa-St. Petersburg-Clearwater, FL, Cape Coral-Fort Myers, FL. They resemble Naples across goods, services, and rents together, so they are stronger structure peers than a place selected only because its overall RPP happens to be nearby.
Across 2008-2024, Naples's overall index has stayed within 1.1 points. This is a relative price-level history, not a prediction or a personal affordability recommendation; pair it with current local wages and housing options before making a decision.
Salary Equivalent
A $100,000 salary at the national average cost of living equals:
$103,200
in Naples-Marco Island, FL purchasing power
$50,000 nationally
$51,600
$75,000 nationally
$77,400
$125,000 nationally
$129,000
$150,000 nationally
$154,800
$200,000 nationally
$206,400
Use the salary calculator for custom amounts.
Affordability score
F
7/100
How far the median local paycheck goes here, combining income and housing cost
Purchasing power
Not reported
Housing affordability F
7th percentile
A weighted composite (60% purchasing power, 40% housing affordability) percentile-ranked against every other tracked metro; a missing input redistributes its weight rather than deflating the score. Sources: Census ACS 5-Year 2023 (income) + BEA Regional Price Parities 2024 (cost). Vintages differ by design; see methodology.
FL-relative analysis
Goods prices places Naples-Marco Island, FL near the bottom of FL's metros
Among the 22 FL metros PlainCost tracks with reported goods prices data, Naples-Marco Island, FL ranks #2 - the 5th percentile within the state. This is a different, narrower cut than the nationwide rank above: it compares Naples-Marco Island, FL only against its own state's metros, not the full US field.
Goods prices
#2 of 22
5th percentile in FL
Services prices
#10 of 22
55th percentile in FL
Rent prices
#2 of 22
91st percentile in FL
Ranked by raw value (highest first); a higher rank is not automatically "more expensive is worse", see the national comparison above for direction context. This is a comparison within FL only, not a livability score.
Nationwide metros with similar overall cost or rent prices
Two BEA RPP-derived peer sets for Naples-Marco Island, FL: nearest metros by overall regional price parity and by rents RPP. These are cross-state neighborhoods, not the in-state metro list below.
Similar overall RPP
Nearest metros by overall regional price parity (103.2 here).
Similar rents RPP
Nearest metros by rents regional price parity (129.4 here).
Riverside-San Bernardino-Ontario, CA Rents 129.3 Bremerton-Silverdale-Port Orchard, WA Rents 129.6 Sacramento-Roseville-Folsom, CA Rents 130.2 Ithaca, NY Rents 128.4 North Port-Bradenton-Sarasota, FL Rents 128.0 Tampa-St. Petersburg-Clearwater, FL Rents 125.8 Ann Arbor, MI Rents 125.3 Portland-Vancouver-Hillsboro, OR-WA Rents 125.1
Other FL Metros
Miami-Fort Lauderdale-West Palm Beach, FL 114.2 North Port-Bradenton-Sarasota, FL 102.4 Cape Coral-Fort Myers, FL 102.3 Orlando-Kissimmee-Sanford, FL 101.4 Tampa-St. Petersburg-Clearwater, FL 100.9 Punta Gorda, FL 100.5
View all FL metros → Cheapest in FL → Most expensive in FL →
Decision peers
Metros with a similar cost mix
These metros are closest to Naples's combined goods, services, and rents profile. They may not have the same overall RPP, but their price pressures are shaped in a similar way.
North Port-Bradenton-Sarasota, FL
Goods 96.2 · Services 88.2 · Rents 128.0 Tampa-St. Petersburg-Clearwater, FL
Goods 95.5 · Services 88.5 · Rents 125.8 Cape Coral-Fort Myers, FL
Goods 96.2 · Services 86.9 · Rents 125.1 Orlando-Kissimmee-Sanford, FL
Goods 96.2 · Services 87.2 · Rents 123.4 Reno, NV
Goods 96.3 · Services 89.3 · Rents 123.5 Charleston-North Charleston, SC
Goods 96.3 · Services 88.2 · Rents 119.8
Metros with Similar Cost of Living
These metros have an overall RPP closest to Naples-Marco Island, FL's index of 103.2.
Showing the 6 closest of 387 metro areas tracked nationally.
Shareable data card
Take this cost snapshot with you
Download the data card or share this exact metro record. The card uses the same BEA-derived values shown above.
Cost of living guides →, cheapest and most-expensive metro rankings, salary negotiation with RPP data, and step-by-step comparison walkthroughs.
Compare to Other Metros
What this means for Naples
How to read Naples's cost of living before a move, a job offer, or a budget.
- Budget to local prices, not headline pay, a $100K national salary spends like about $96,899 in Naples. Salary calculator
- Start with rents: it indexes at 129.4, the largest departure from the national benchmark in this metro's BEA cost mix. Compare it with the other components before treating the overall RPP as a complete household budget.
- Compare Naples head-to-head against a specific destination before you decide. Compare metros
RPP is BEA's annual price-level benchmark for the data year shown, not a live market quote. Pair it with current local wages and housing costs before deciding.
Frequently Asked Questions
What is the cost of living in Naples-Marco Island, FL?
Naples-Marco Island, FL has a Regional Price Parity (RPP) index of 103.2, meaning it is 3.2% more expensive than the national average. Goods are indexed at 96.2, services at 87.8, and rents at 129.4. It ranks #46 out of 387 U.S. metro areas by overall cost.
What salary do I need in Naples-Marco Island, FL to match $100K nationally?
To maintain the same purchasing power as a $100,000 salary at the national average, you would need approximately $103,200 in Naples-Marco Island, FL. Conversely, $100K earned in Naples-Marco Island, FL has the purchasing power of $96,899 at the national average.
How expensive is rent in Naples-Marco Island, FL?
Rents in Naples-Marco Island, FL are indexed at 129.4, which is 29.4% above the national average. This is significantly higher than typical U.S. rents.
Is Naples-Marco Island, FL getting more expensive?
From 2008 to 2024, Naples-Marco Island, FL's overall cost index changed by -1.1 points (from 104.3 to 103.2). The cost of living has remained relatively stable.
What costs the most in Naples-Marco Island, FL?
The priciest category in Naples-Marco Island, FL is rents at 129.4, 29.4% above the national average. The most affordable category is services at 87.8, 12.2% below average.
What metros have a similar cost of living to Naples-Marco Island, FL?
Metros with the most similar overall cost index include Fairbanks-College, Trenton-Princeton, Dallas-Fort Worth-Arlington. These areas have RPP values within a few points of Naples-Marco Island, FL's 103.2.
Data sources
- BEA Regional Price Parities (RPP), the cost-of-living indices shown on this page
- U.S. Census Bureau, American Community Survey (ACS), gross-rent observations behind the rents component
- BLS Consumer Price Index (CPI), goods and services price relatives
- BLS Occupational Employment and Wage Statistics (OEWS), labor-driven services component
- HUD Fair Market Rents (FMR), 40th-percentile rent cross-reference
Every figure on PlainCost is rendered directly from BEA Regional Price Parity source data, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, our changelog, or report a data error. Data current as of 2026-08-11. Rankings measure the published cost-of-living index only; we don't recommend where to live or rate any metro's quality of life.