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Metro cost profile · 2024 BEA RPP

Rochester, MN

Cost-of-living indicators for Rochester, MN, from Bureau of Economic Analysis Regional Price Parities, overall, goods, services, and rents vs the U.S. average of 100.

90.8
Overall RPP
#275
of 387 metros
78.6
Rents RPP
$110K
$100K national buys

Rochester ranks #275 of 387 U.S. metros by cost, and its overall price index has fallen 4.4 points since 2008.

  • falling since 2008
  • similar cost to Baton Rouge

The verdict

Rochester costs less than 71% of U.S. metros, an overall index of 90.8, 9.2% below the national average, with rents the biggest swing at 78.6.

bottom 29%
by overall cost, nationwide
95.4
goods RPP, tradable items
87.4
services RPP, labor-priced

A $100,000 national salary carries the purchasing power of about $110,107 here; matching a $100K lifestyle takes roughly $90,821.

Latest BEA release change

What changed from 2023 to 2024

Rochester's overall RPP fell -2.1 points, from 93.0 in 2023 to 90.8 in 2024. The largest category movement was rents, changing from 93.0 to 78.6. This is a relative change against the national benchmark, not a household's dollar bill.

RPP History (2008-2024)

The cost of living has been trending downward, decreasing by 4.4 points over this period. The largest single-year move was in 2021, when the index dropped 4.7 points from the year before, a bigger swing than the full 2008-2024 change.

Rochester overall RPP, 2008-2024

Every year on record, national average = 100

Down 4.4 pts
9092949698 20082024 95.2 90.8 ▼ -4.6%
Year Overall
2008 95.2
2009 95.6
2010 91.2
2011 93.6
2012 94.5
2013 93.9
2014 95.9
2015 93.6
2016 92.8
2017 92.8
2018 93.1
2019 94.7
2020 96.7
2021 91.9
2022 92.0
2023 93.0
2024 90.8

Housing-led affordability profile

How Rochester's cost structure works

Housing is the strongest affordability offset in Rochester: rents index at 78.6, the component furthest below the national benchmark. That does not make every local expense low, but it is the clearest explanation for the metro's overall RPP of 90.8.

Across all reported metros, the closest component-profile matches are Tallahassee, FL, Homosassa Springs, FL, Warner Robins, GA. They resemble Rochester across goods, services, and rents together, so they are stronger structure peers than a place selected only because its overall RPP happens to be nearby.

Across 2008-2024, Rochester's overall index has fallen by 4.4 points. This is a relative price-level history, not a prediction or a personal affordability recommendation; pair it with current local wages and housing options before making a decision.

Rochester vs every U.S. metro

Where this metro sits in the national cost distribution

91 Bottom 29% higher than 29% of 387 US metros

80–84: 3 US metros (1%). Below this entry. 84–88: 48 US metros (12%). Below this entry. 88–92: 94 US metros (24%). This entry sits in this band. 92–96: 97 US metros (25%). Above this entry. 96–100: 55 US metros (14%). Above this entry. 100–104: 54 US metros (14%). Above this entry. 104–108: 17 US metros (4%). Above this entry. 108–112: 14 US metros (4%). Above this entry. 112–116: 5 US metros (1%). Above this entry. 116–120: 0 US metros (0%). Above this entry. This metro 80 120 every US metro, bucketed by value

Each bar is a band; taller bars hold more US metros. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Bureau of Economic Analysis, Regional Price Parities · 2024

Rochester cost breakdown

BEA RPP by category, 100 = national average

RPP

What this shows Rochester's cost structure is housing-led: rents at 78.6 depart furthest from 100, while services sits at 87.4. This is a rent-sensitive profile, not a claim that every local expense moves together.

Source U.S. Bureau of Economic Analysis, Regional Price Parities As of 2024

Goods vs. housing, where Rochester's cost comes from

Metros near Rochester's overall cost, plotted by their goods price (horizontal) and housing price (vertical). Same headline RPP, very different structures.

Crosshairs sit at the group median (goods 95.4, rents 74.2). Rochester is more expensive than similar-cost metros across the board. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024. 2×2 strategic matrix plotting 7 entities by Goods RPP (tradable items) → (X) and Rents RPP (housing) → (Y), with a crosshair dividing the plot into four quadrants. Pricier on bothMore housing-ledMore goods-ledCheaper on both 92949698100102 5060708090 Goods RPP (tradable items) → Rents RPP (housing) → RochesterBaton RougeFargoSaginawClarksvilleErieCollege Station
Crosshairs sit at the group median (goods 95.4, rents 74.2). Rochester is more expensive than similar-cost metros across the board. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024.
Read the chart as text
  • Rochester (Rochester, this metro): goods RPP 95.4, rents RPP 78.6
  • Baton Rouge: goods RPP 93.7, rents RPP 74.2
  • Fargo: goods RPP 95.7, rents RPP 81.1
  • Saginaw: goods RPP 93.7, rents RPP 63.6
  • Clarksville: goods RPP 96.2, rents RPP 73.8
  • Erie: goods RPP 100.7, rents RPP 56.8
  • College Station: goods RPP 93.8, rents RPP 75.1

Price Index Summary

Overall

90.8

Below avg

Goods

95.4

Below avg

Services

87.4

Cheap

Rents

78.6

Cheap

Salary Equivalent

A $100,000 salary at the national average cost of living equals:

$90,821

in Rochester, MN purchasing power

$50,000 nationally
$45,411
$75,000 nationally
$68,116
$125,000 nationally
$113,526
$150,000 nationally
$136,232
$200,000 nationally
$181,642

Use the salary calculator for custom amounts.

Affordability score

C
50/100

How far the median local paycheck goes here, combining income and housing cost

Purchasing power
Not reported
Housing affordability C
50th percentile

A weighted composite (60% purchasing power, 40% housing affordability) percentile-ranked against every other tracked metro; a missing input redistributes its weight rather than deflating the score. Sources: Census ACS 5-Year 2023 (income) + BEA Regional Price Parities 2024 (cost). Vintages differ by design; see methodology.

MN-relative analysis

Goods prices places Rochester, MN toward the bottom of MN's metros

Among the 5 MN metros PlainCost tracks with reported goods prices data, Rochester, MN ranks #2 - the 20th percentile within the state. This is a different, narrower cut than the nationwide rank above: it compares Rochester, MN only against its own state's metros, not the full US field.

Goods prices
#2 of 5
20th percentile in MN
Services prices
#3 of 5
40th percentile in MN
Rent prices
#3 of 5
40th percentile in MN

Ranked by raw value (highest first); a higher rank is not automatically "more expensive is worse", see the national comparison above for direction context. This is a comparison within MN only, not a livability score.

Nationwide metros with similar overall cost or rent prices

Two BEA RPP-derived peer sets for Rochester, MN: nearest metros by overall regional price parity and by rents RPP. These are cross-state neighborhoods, not the in-state metro list below.

Decision peers

Metros with a similar cost mix

These metros are closest to Rochester's combined goods, services, and rents profile. They may not have the same overall RPP, but their price pressures are shaped in a similar way.

Metros with Similar Cost of Living

These metros have an overall RPP closest to Rochester, MN's index of 90.8.

Showing the 6 closest of 387 metro areas tracked nationally.

Shareable PlainCost cost snapshot for Rochester cost of living snapshot

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Cost of living guides →, cheapest and most-expensive metro rankings, salary negotiation with RPP data, and step-by-step comparison walkthroughs.

What this means for Rochester

How to read Rochester's cost of living before a move, a job offer, or a budget.

  • Budget to local prices, not headline pay, a $100K national salary spends like about $110,107 in Rochester. Salary calculator
  • Start with rents: it indexes at 78.6, the largest departure from the national benchmark in this metro's BEA cost mix. Compare it with the other components before treating the overall RPP as a complete household budget.
  • Compare Rochester head-to-head against a specific destination before you decide. Compare metros

RPP is BEA's annual price-level benchmark for the data year shown, not a live market quote. Pair it with current local wages and housing costs before deciding.

Frequently Asked Questions

What is the cost of living in Rochester, MN?

Rochester, MN has a Regional Price Parity (RPP) index of 90.8, meaning it is 9.2% less expensive than the national average. Goods are indexed at 95.4, services at 87.4, and rents at 78.6. It ranks #275 out of 387 U.S. metro areas by overall cost.

What salary do I need in Rochester, MN to match $100K nationally?

To maintain the same purchasing power as a $100,000 salary at the national average, you would need approximately $90,821 in Rochester, MN. Conversely, $100K earned in Rochester, MN has the purchasing power of $110,107 at the national average.

How expensive is rent in Rochester, MN?

Rents in Rochester, MN are indexed at 78.6, which is 21.4% below the national average. This makes the area relatively affordable for renters.

Is Rochester, MN getting more expensive?

From 2008 to 2024, Rochester, MN's overall cost index changed by -4.4 points (from 95.2 to 90.8). The cost of living has been declining.

What costs the most in Rochester, MN?

The priciest category in Rochester, MN is goods at 95.4, 4.6% below the national average, still the highest of the three categories. The most affordable category is rents at 78.6, 21.4% below average.

What metros have a similar cost of living to Rochester, MN?

Metros with the most similar overall cost index include Baton Rouge, Fargo, Saginaw. These areas have RPP values within a few points of Rochester, MN's 90.8.

Data sourced from official public datasets, Regional Price Parities by Metropolitan Statistical Area (2024), index where national average = 100. Retrieved and formatted by PlainCost. See our methodology for details.

Disclaimer: This information is provided for informational purposes only and does not constitute professional advice. Data is sourced from the Bureau of Economic Analysis (BEA). Consult a qualified professional before making decisions based on this data.

Every figure on PlainCost is rendered directly from BEA Regional Price Parity source data, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, our changelog, or report a data error. Data current as of 2026-08-11. Rankings measure the published cost-of-living index only; we don't recommend where to live or rate any metro's quality of life.