Cost-of-living indicators for Pinehurst-Southern Pines, NC, from Bureau of Economic Analysis Regional Price Parities, overall, goods, services, and rents vs the U.S. average of 100.
Pinehurst ranks #329 of 387 U.S. metros by cost, and its overall price index has held steady since 2008.
stable since 2008
similar cost to Wheeling
The verdict
Pinehurst costs less than 85% of U.S. metros, an overall index of 88.3, 11.7% below the national average, with rents the biggest swing at 59.3.
bottom 15%
by overall cost, nationwide
96.6
goods RPP, tradable items
88.2
services RPP, labor-priced
$94K
local median income, national buying power
A $100,000 national salary carries the purchasing power of about $113,204 here; matching a $100K lifestyle takes roughly $88,336.
What the Numbers Mean for Pinehurst
Pinehurst ranks #329 of 387 U.S. metro areas measured by the Bureau of Economic Analysis, placing it in the bottom quartile for cost. With an overall Regional Price Parity of 88.3, Pinehurst-Southern Pines, NC is 11.7% more affordable than the national baseline of 100. The gap between Pinehurst's most and least expensive categories - goods at 96.6 versus rents at 59.3 - is what drives the household budget experience on the ground, not the single headline number.
Translated into dollars, a nationally-benchmarked $100,000 salary carries the purchasing power of $113,204 inside Pinehurst, while a household needs roughly $88,336 here to match a $100K lifestyle elsewhere. Rents carry the biggest swing in the BEA formula and are indexed at 59.3 - 40.7% below the national average, so anyone weighing a move or a remote-work arbitrage should treat the housing line as the single largest variable in the equation.
Looking at the 2008-2024 trajectory, Pinehurst's overall index has stayed within 2.0 points, holding steady versus other U.S. metros. For the 2024 data year, goods are indexed at 96.6 and services at 88.2, meaning everyday spending in Pinehurst is governed more by the services and rent mix than by retail goods prices. Readers comparing multiple destinations should always pair the RPP headline with local wage data and housing costs before drawing relocation conclusions.
Pinehurst vs every U.S. metro
Where this metro sits in the national cost distribution
88Top 85%higher than 15% of 387 US metros
Each bar is a band; taller bars hold more US metros. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Bureau of Economic Analysis, Regional Price Parities · 2024
Pinehurst cost breakdown
BEA RPP by category, 100 = national average
RPP
Rents
59.3
Rents
59.3 RPP
61.4% of the leader · rank #1 · -40.7 vs avg
Services
88.2
Services
88.2 RPP
91.3% of the leader · rank #2 · -11.8 vs avg
Overall
88.3
Overall
88.3 RPP
91.4% of the leader · rank #3 · -11.7 vs avg
Goods
96.6
Goods
96.6 RPP
100.0% of the leader · rank #4 · -3.4 vs avg
What this shows Pinehurst's gap from the national average is led by rents at 59.3. Goods barely move between metros; the spread you feel is housing and services.
Goods vs. housing, where Pinehurst's cost comes from
Metros near Pinehurst's overall cost, plotted by their goods price (horizontal) and housing price (vertical). Same headline RPP, very different structures.
Crosshairs sit at the group median (goods 96.3, rents 56.2). Pinehurst is above the peer median on both rents and goods. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024.
Crosshairs sit at the group median (goods 96.3, rents 56.2). Pinehurst is above the peer median on both rents and goods. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024.
Price Index Summary
Overall
88.3
-11.7 below avg
Goods
96.6
-3.4 below avg
Services
88.2
-11.8 below avg
Rents
59.3
-40.7 below avg
Salary Equivalent
A $100,000 salary at the national average cost of living equals:
The cost of living has remained relatively stable, changing by only 2.0 points over this period. The largest single-year move was in 2013, when the index jumped 4.4 points from the year before, a bigger swing than the full 2008-2024 change.
Pinehurst overall RPP, 2008-2024
Every year on record, national average = 100
Stable
Year
Overall
Goods
Services
Rents
2008
86.3
94.6
80.7
60.4
2009
82.9
91.4
80.5
56.5
2010
86.4
96.6
83.0
59.1
2011
86.4
94.7
84.0
58.5
2012
86.9
91.3
90.1
61.2
2013
91.3
93.1
88.5
72.2
2014
89.7
91.2
89.2
70.6
2015
89.8
90.9
92.0
70.8
2016
88.4
92.2
90.0
66.2
2017
89.3
91.8
88.5
73.3
2018
91.6
95.7
86.0
68.3
2019
90.8
95.7
88.5
73.3
2020
88.9
95.4
87.0
68.5
2021
90.9
96.2
83.8
62.0
2022
94.3
95.6
82.2
80.8
2023
92.3
96.8
83.0
72.5
2024
88.3
96.6
88.2
59.3
Metros with Similar Cost of Living
These metros have an overall RPP closest to Pinehurst-Southern Pines, NC's index of 88.3.
How to read Pinehurst's cost of living before a move, a job offer, or a budget.
Budget to local prices, not headline pay, a $100K national salary spends like about $113,204 in Pinehurst. Salary calculator →
Weigh housing heaviest: rents here index at 59.3 (40.7% below average) - the single largest swing in the RPP, while goods barely move between metros.
Local median household income is $82,837; adjusted for Pinehurst's price level that is about $93,775 in national-average buying power.
Compare Pinehurst head-to-head against a specific destination before you decide. Compare metros →
RPP is BEA's annual price-level benchmark for the data year shown, not a live market quote. Pair it with current local wages and housing costs before deciding.
What is the cost of living in Pinehurst-Southern Pines, NC? ▼
Pinehurst-Southern Pines, NC has a Regional Price Parity (RPP) index of 88.3, meaning it is 11.7% less expensive than the national average. Goods are indexed at 96.6, services at 88.2, and rents at 59.3. It ranks #329 out of 387 U.S. metro areas by overall cost.
What salary do I need in Pinehurst-Southern Pines, NC to match $100K nationally? ▼
To maintain the same purchasing power as a $100,000 salary at the national average, you would need approximately $88,336 in Pinehurst-Southern Pines, NC. Conversely, $100K earned in Pinehurst-Southern Pines, NC has the purchasing power of $113,204 at the national average.
How expensive is rent in Pinehurst-Southern Pines, NC? ▼
Rents in Pinehurst-Southern Pines, NC are indexed at 59.3, which is 40.7% below the national average. This makes the area relatively affordable for renters.
Is Pinehurst-Southern Pines, NC getting more expensive? ▼
From 2008 to 2024, Pinehurst-Southern Pines, NC's overall cost index changed by +2.0 points (from 86.3 to 88.3). The cost of living has remained relatively stable.
What costs the most in Pinehurst-Southern Pines, NC? ▼
The priciest category in Pinehurst-Southern Pines, NC is goods at 96.6, 3.4% below the national average, still the highest of the three categories. The most affordable category is rents at 59.3, 40.7% below average.
What metros have a similar cost of living to Pinehurst-Southern Pines, NC? ▼
Metros with the most similar overall cost index include Wheeling, Beckley, Valdosta. These areas have RPP values within a few points of Pinehurst-Southern Pines, NC's 88.3.
Source: Bureau of Economic Analysis, Regional Price Parities by Metropolitan Statistical Area (2024). Index where national average = 100.
Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainCost Editorial
Disclaimer: This information is provided for informational purposes only and does not constitute professional advice. Data is sourced from the Bureau of Economic Analysis (BEA). Consult a qualified professional before making decisions based on this data.
U.S. Census Bureau, American Community Survey (ACS) - the gross-rent observations BEA uses to build the rents component. census.gov/programs-surveys/acs
BLS Consumer Price Index (CPI) - the price program underlying BEA's goods and services price relatives. bls.gov/cpi
BLS Occupational Employment and Wage Statistics (OEWS) - wage reference for the labor-driven services component. bls.gov/oes
HUD Fair Market Rents (FMR) - federal 40th-percentile rent cross-reference for the housing component. huduser.gov/datasets/fmr
Every figure on PlainCost is rendered directly from BEA Regional Price
Parity source data, no number is typed in by an editor. This page draws directly on BEA Regional Price Parity source data, no figure is typed in by an editor. See our
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report a data error. Data current as of 2026-05-15. Rankings measure the published cost-of-living index only; we don't recommend where to live
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