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Metro cost profile · 2024 BEA RPP

Pinehurst-Southern Pines, NC

Cost-of-living indicators for Pinehurst-Southern Pines, NC, from Bureau of Economic Analysis Regional Price Parities, overall, goods, services, and rents vs the U.S. average of 100.

88.3
Overall RPP
#329
of 387 metros
59.3
Rents RPP
$113K
$100K national buys

Pinehurst ranks #329 of 387 U.S. metros by cost, and its overall price index has held steady since 2008.

  • stable since 2008
  • similar cost to Wheeling

The verdict

Pinehurst costs less than 85% of U.S. metros, an overall index of 88.3, 11.7% below the national average, with rents the biggest swing at 59.3.

bottom 15%
by overall cost, nationwide
96.6
goods RPP, tradable items
88.2
services RPP, labor-priced

A $100,000 national salary carries the purchasing power of about $113,204 here; matching a $100K lifestyle takes roughly $88,336.

Latest BEA release change

What changed from 2023 to 2024

Pinehurst's overall RPP fell -4.0 points, from 92.3 in 2023 to 88.3 in 2024. The largest category movement was rents, changing from 72.5 to 59.3. This is a relative change against the national benchmark, not a household's dollar bill.

RPP History (2008-2024)

The cost of living has remained relatively stable, changing by only 2.0 points over this period. The largest single-year move was in 2013, when the index jumped 4.4 points from the year before, a bigger swing than the full 2008-2024 change.

Pinehurst overall RPP, 2008-2024

Every year on record, national average = 100

Stable
80859095100 20082024 86.3 88.3 ▲ +2.3%
Year Overall
2008 86.3
2009 82.9
2010 86.4
2011 86.4
2012 86.9
2013 91.3
2014 89.7
2015 89.8
2016 88.4
2017 89.3
2018 91.6
2019 90.8
2020 88.9
2021 90.9
2022 94.3
2023 92.3
2024 88.3

Pinehurst vs every U.S. metro

Where this metro sits in the national cost distribution

88 Bottom 15% higher than 15% of 387 US metros

80–84: 3 US metros (1%). Below this entry. 84–88: 48 US metros (12%). Below this entry. 88–92: 94 US metros (24%). This entry sits in this band. 92–96: 97 US metros (25%). Above this entry. 96–100: 55 US metros (14%). Above this entry. 100–104: 54 US metros (14%). Above this entry. 104–108: 17 US metros (4%). Above this entry. 108–112: 14 US metros (4%). Above this entry. 112–116: 5 US metros (1%). Above this entry. 116–120: 0 US metros (0%). Above this entry. This metro 80 120 every US metro, bucketed by value

Each bar is a band; taller bars hold more US metros. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Bureau of Economic Analysis, Regional Price Parities · 2024

Pinehurst cost breakdown

BEA RPP by category, 100 = national average

RPP

What this shows Pinehurst's cost structure is housing-led: rents at 59.3 depart furthest from 100, while services sits at 88.2. This is a rent-sensitive profile, not a claim that every local expense moves together.

Source U.S. Bureau of Economic Analysis, Regional Price Parities As of 2024

Goods vs. housing, where Pinehurst's cost comes from

Metros near Pinehurst's overall cost, plotted by their goods price (horizontal) and housing price (vertical). Same headline RPP, very different structures.

Crosshairs sit at the group median (goods 96.3, rents 56.2). Pinehurst is above the peer median on both rents and goods. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024. 2×2 strategic matrix plotting 7 entities by Goods RPP (tradable items) → (X) and Rents RPP (housing) → (Y), with a crosshair dividing the plot into four quadrants. Pricier on bothMore housing-ledMore goods-ledCheaper on both 9394959697 505254565860 Goods RPP (tradable items) → Rents RPP (housing) → PinehurstWheelingBeckleyValdostaGreenvilleDecaturHuntington
Crosshairs sit at the group median (goods 96.3, rents 56.2). Pinehurst is above the peer median on both rents and goods. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024.
Read the chart as text
  • Pinehurst (Pinehurst, this metro): goods RPP 96.6, rents RPP 59.3
  • Wheeling: goods RPP 96.4, rents RPP 51.4
  • Beckley: goods RPP 96.3, rents RPP 52.2
  • Valdosta: goods RPP 96.3, rents RPP 58.8
  • Greenville: goods RPP 96.6, rents RPP 57.3
  • Decatur: goods RPP 93.6, rents RPP 56.2
  • Huntington: goods RPP 96.3, rents RPP 51.3

Price Index Summary

Overall

88.3

Cheap

Goods

96.6

Below avg

Services

88.2

Cheap

Rents

59.3

Cheap

Housing-led affordability profile

How Pinehurst's cost structure works

Housing is the strongest affordability offset in Pinehurst: rents index at 59.3, the component furthest below the national benchmark. That does not make every local expense low, but it is the clearest explanation for the metro's overall RPP of 88.3.

Across all reported metros, the closest component-profile matches are Hickory-Lenoir-Morganton, NC, Valdosta, GA, Macon-Bibb County, GA. They resemble Pinehurst across goods, services, and rents together, so they are stronger structure peers than a place selected only because its overall RPP happens to be nearby.

Across 2008-2024, Pinehurst's overall index has stayed within 2.0 points. This is a relative price-level history, not a prediction or a personal affordability recommendation; pair it with current local wages and housing options before making a decision.

Salary Equivalent

A $100,000 salary at the national average cost of living equals:

$88,336

in Pinehurst-Southern Pines, NC purchasing power

$50,000 nationally
$44,168
$75,000 nationally
$66,252
$125,000 nationally
$110,420
$150,000 nationally
$132,504
$200,000 nationally
$176,672

Use the salary calculator for custom amounts.

Affordability score

B
85/100

How far the median local paycheck goes here, combining income and housing cost

Purchasing power
Not reported
Housing affordability B
85th percentile

A weighted composite (60% purchasing power, 40% housing affordability) percentile-ranked against every other tracked metro; a missing input redistributes its weight rather than deflating the score. Sources: Census ACS 5-Year 2023 (income) + BEA Regional Price Parities 2024 (cost). Vintages differ by design; see methodology.

NC-relative analysis

Goods prices places Pinehurst-Southern Pines, NC near the bottom of NC's metros

Among the 15 NC metros PlainCost tracks with reported goods prices data, Pinehurst-Southern Pines, NC ranks #1 - the 7th percentile within the state. This is a different, narrower cut than the nationwide rank above: it compares Pinehurst-Southern Pines, NC only against its own state's metros, not the full US field.

Goods prices
#1 of 15
7th percentile in NC
Services prices
#9 of 15
40th percentile in NC
Rent prices
#12 of 15
20th percentile in NC

Ranked by raw value (highest first); a higher rank is not automatically "more expensive is worse", see the national comparison above for direction context. This is a comparison within NC only, not a livability score.

Nationwide metros with similar overall cost or rent prices

Two BEA RPP-derived peer sets for Pinehurst-Southern Pines, NC: nearest metros by overall regional price parity and by rents RPP. These are cross-state neighborhoods, not the in-state metro list below.

Decision peers

Metros with a similar cost mix

These metros are closest to Pinehurst's combined goods, services, and rents profile. They may not have the same overall RPP, but their price pressures are shaped in a similar way.

Metros with Similar Cost of Living

These metros have an overall RPP closest to Pinehurst-Southern Pines, NC's index of 88.3.

Showing the 6 closest of 387 metro areas tracked nationally.

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Cost of living guides →, cheapest and most-expensive metro rankings, salary negotiation with RPP data, and step-by-step comparison walkthroughs.

What this means for Pinehurst

How to read Pinehurst's cost of living before a move, a job offer, or a budget.

  • Budget to local prices, not headline pay, a $100K national salary spends like about $113,204 in Pinehurst. Salary calculator
  • Start with rents: it indexes at 59.3, the largest departure from the national benchmark in this metro's BEA cost mix. Compare it with the other components before treating the overall RPP as a complete household budget.
  • Compare Pinehurst head-to-head against a specific destination before you decide. Compare metros

RPP is BEA's annual price-level benchmark for the data year shown, not a live market quote. Pair it with current local wages and housing costs before deciding.

Frequently Asked Questions

What is the cost of living in Pinehurst-Southern Pines, NC?

Pinehurst-Southern Pines, NC has a Regional Price Parity (RPP) index of 88.3, meaning it is 11.7% less expensive than the national average. Goods are indexed at 96.6, services at 88.2, and rents at 59.3. It ranks #329 out of 387 U.S. metro areas by overall cost.

What salary do I need in Pinehurst-Southern Pines, NC to match $100K nationally?

To maintain the same purchasing power as a $100,000 salary at the national average, you would need approximately $88,336 in Pinehurst-Southern Pines, NC. Conversely, $100K earned in Pinehurst-Southern Pines, NC has the purchasing power of $113,204 at the national average.

How expensive is rent in Pinehurst-Southern Pines, NC?

Rents in Pinehurst-Southern Pines, NC are indexed at 59.3, which is 40.7% below the national average. This makes the area relatively affordable for renters.

Is Pinehurst-Southern Pines, NC getting more expensive?

From 2008 to 2024, Pinehurst-Southern Pines, NC's overall cost index changed by +2.0 points (from 86.3 to 88.3). The cost of living has remained relatively stable.

What costs the most in Pinehurst-Southern Pines, NC?

The priciest category in Pinehurst-Southern Pines, NC is goods at 96.6, 3.4% below the national average, still the highest of the three categories. The most affordable category is rents at 59.3, 40.7% below average.

What metros have a similar cost of living to Pinehurst-Southern Pines, NC?

Metros with the most similar overall cost index include Wheeling, Beckley, Valdosta. These areas have RPP values within a few points of Pinehurst-Southern Pines, NC's 88.3.

Data sourced from official public datasets, Regional Price Parities by Metropolitan Statistical Area (2024), index where national average = 100. Retrieved and formatted by PlainCost. See our methodology for details.

Disclaimer: This information is provided for informational purposes only and does not constitute professional advice. Data is sourced from the Bureau of Economic Analysis (BEA). Consult a qualified professional before making decisions based on this data.

Every figure on PlainCost is rendered directly from BEA Regional Price Parity source data, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, our changelog, or report a data error. Data current as of 2026-08-11. Rankings measure the published cost-of-living index only; we don't recommend where to live or rate any metro's quality of life.