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Metro cost profile · 2024 BEA RPP

Pinehurst-Southern Pines, NC

Cost-of-living indicators for Pinehurst-Southern Pines, NC, from Bureau of Economic Analysis Regional Price Parities — overall, goods, services, and rents vs the U.S. average of 100.

88.3
Overall RPP
#329
of 387 metros
59.3
Rents RPP
$113K
$100K national buys

The verdict

Pinehurst costs less than 85% of U.S. metros — an overall index of 88.3, 11.7% below the national average, with rents the biggest swing at 59.3.

88.3
overall cost index (US average = 100)
#329
most expensive of 387 U.S. metros
bottom 15%
by overall cost, nationwide
59.3
rents RPP — the biggest budget swing

A $100,000 national salary carries the purchasing power of about $113,204 here; matching a $100K lifestyle takes roughly $88,336.

What the Numbers Mean for Pinehurst

Pinehurst ranks #329 of 387 U.S. metro areas measured by the Bureau of Economic Analysis, placing it in the bottom quartile for cost. With an overall Regional Price Parity of 88.3, Pinehurst-Southern Pines, NC is 11.7% less expensive than the national baseline of 100. The gap between Pinehurst's most and least expensive categories — the priciest line item versus rents at 59.3 — is what drives the household budget experience on the ground, not the single headline number.

Translated into dollars, a nationally-benchmarked $100,000 salary carries the purchasing power of $113,204 inside Pinehurst, while a household needs roughly $88,336 here to match a $100K lifestyle elsewhere. Rents carry the biggest swing in the BEA formula and are indexed at 59.3 — 40.7% below the national average — so anyone weighing a move or a remote-work arbitrage should treat the housing line as the single largest variable in the equation.

Looking at the 2008-2024 trajectory, Pinehurst's overall index has stayed within 2.0 points, holding steady versus other U.S. metros. For the 2024 data year, goods are indexed at 96.6 and services at 88.2, meaning everyday spending in Pinehurst is governed more by the services and rent mix than by retail goods prices. Readers comparing multiple destinations should always pair the RPP headline with local wage data and housing costs before drawing relocation conclusions.

Pinehurst vs every U.S. metro

Where this metro sits in the national cost distribution

88 Top 85% higher than 15% of 387 US metros

80–84: 3 US metros (1%). Below this entry. 84–88: 48 US metros (12%). Below this entry. 88–92: 94 US metros (24%). This entry sits in this band. 92–96: 97 US metros (25%). Above this entry. 96–100: 55 US metros (14%). Above this entry. 100–104: 54 US metros (14%). Above this entry. 104–108: 17 US metros (4%). Above this entry. 108–112: 14 US metros (4%). Above this entry. 112–116: 5 US metros (1%). Above this entry. 116–120: 0 US metros (0%). Above this entry. This metro 80 120 every US metro, bucketed by value

Each bar is a band; taller bars hold more US metros. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Bureau of Economic Analysis — Regional Price Parities · 2024

Pinehurst cost breakdown

BEA RPP by category — 100 = national average

RPP

What this shows Pinehurst's gap from the national average is led by rents at 59.3. Goods barely move between metros; the spread you feel is housing and services.

Source U.S. Bureau of Economic Analysis — Regional Price Parities As of 2024

Goods vs. housing — where Pinehurst's cost comes from

Metros near Pinehurst's overall cost, plotted by their goods price (horizontal) and housing price (vertical). Same headline RPP, very different structures.

Crosshairs sit at the group median (goods 96.3, rents 56.2). Pinehurst is pricier than its peers on both housing and goods. These metros sit near Pinehurst's overall cost, yet they spread across the chart — proof that two places at the same headline RPP can have very different goods-vs-housing structures.

Crosshairs sit at the group median (goods 96.3, rents 56.2). Pinehurst is pricier than its peers on both housing and goods. These metros sit near Pinehurst's overall cost, yet they spread across the chart — proof that two places at the same headline RPP can have very different goods-vs-housing structures. 2×2 strategic matrix plotting 7 entities by Goods RPP (tradable items) → (X) and Rents RPP (housing) → (Y), with a crosshair dividing the plot into four quadrants. Pricier on bothMore housing-ledMore goods-ledCheaper on both 9394959697 505254565860 Goods RPP (tradable items) → Rents RPP (housing) → PinehurstWheelingBeckleyValdostaGreenvilleDecaturHuntington
Crosshairs sit at the group median (goods 96.3, rents 56.2). Pinehurst is pricier than its peers on both housing and goods. These metros sit near Pinehurst's overall cost, yet they spread across the chart — proof that two places at the same headline RPP can have very different goods-vs-housing structures.

Price Index Summary

Overall

88.3

-11.7 below avg

Goods

96.6

-3.4 below avg

Services

88.2

-11.8 below avg

Rents

59.3

-40.7 below avg

Salary Equivalent

A $100,000 salary at the national average cost of living equals:

$88,336

in Pinehurst-Southern Pines, NC purchasing power

$50,000 nationally
$44,168
$75,000 nationally
$66,252
$125,000 nationally
$110,420
$150,000 nationally
$132,504
$200,000 nationally
$176,672

Use the salary calculator for custom amounts.

RPP History (2008-2024)

The cost of living has remained relatively stable, changing by only 2.0 points over this period.

Year Overall
2008 86.3
2009 82.9
2010 86.4
2011 86.4
2012 86.9
2013 91.3
2014 89.7
2015 89.8
2016 88.4
2017 89.3
2018 91.6
2019 90.8
2020 88.9
2021 90.9
2022 94.3
2023 92.3
2024 88.3

Metros with Similar Cost of Living

These metros have an overall RPP closest to Pinehurst-Southern Pines, NC's index of 88.3.

What this means for Pinehurst

How to read Pinehurst's cost of living before a move, a job offer, or a budget.

  • Budget to local prices, not headline pay — a $100K national salary spends like about $113,204 in Pinehurst. Salary calculator
  • Weigh housing heaviest: rents here index at 59.3 (40.7% below average) — the single largest swing in the RPP, while goods barely move between metros.
  • Local median household income is $82,837; adjusted for Pinehurst's price level that is about $93,775 in national-average buying power.
  • Compare Pinehurst head-to-head against a specific destination before you decide. Compare metros

RPP is BEA's annual price-level benchmark for the data year shown — not a live market quote. Pair it with current local wages and housing costs before deciding.

Frequently Asked Questions

What is the cost of living in Pinehurst-Southern Pines, NC?
Pinehurst-Southern Pines, NC has a Regional Price Parity (RPP) index of 88.3, meaning it is 11.7% less expensive than the national average. Goods are indexed at 96.6, services at 88.2, and rents at 59.3. It ranks #329 out of 387 U.S. metro areas by overall cost.
What salary do I need in Pinehurst-Southern Pines, NC to match $100K nationally?
To maintain the same purchasing power as a $100,000 salary at the national average, you would need approximately $88,336 in Pinehurst-Southern Pines, NC. Conversely, $100K earned in Pinehurst-Southern Pines, NC has the purchasing power of $113,204 at the national average.
How expensive is rent in Pinehurst-Southern Pines, NC?
Rents in Pinehurst-Southern Pines, NC are indexed at 59.3, which is 40.7% below the national average. This makes the area relatively affordable for renters.
Is Pinehurst-Southern Pines, NC getting more expensive?
From 2008 to 2024, Pinehurst-Southern Pines, NC's overall cost index changed by +2.0 points (from 86.3 to 88.3). The cost of living has remained relatively stable.
What metros have a similar cost of living to Pinehurst-Southern Pines, NC?
Metros with the most similar overall cost index include Wheeling, Beckley, Valdosta. These areas have RPP values within a few points of Pinehurst-Southern Pines, NC's 88.3.

Source: Bureau of Economic Analysis, Regional Price Parities by Metropolitan Statistical Area (2024). Index where national average = 100.

Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainCost Editorial

Disclaimer: This information is provided for informational purposes only and does not constitute professional advice. Data is sourced from the Bureau of Economic Analysis (BEA). Consult a qualified professional before making decisions based on this data.

Federal data behind these figures
  • BEA Regional Price Parities (RPP) — the cost-of-living indices shown on this page. bea.gov/data/regional-price-parities
  • U.S. Census Bureau, American Community Survey (ACS) — the gross-rent observations BEA uses to build the rents component. census.gov/programs-surveys/acs
  • BLS Consumer Price Index (CPI) — the price program underlying BEA's goods and services price relatives. bls.gov/cpi
  • BLS Occupational Employment and Wage Statistics (OEWS) — wage reference for the labor-driven services component. bls.gov/oes
  • HUD Fair Market Rents (FMR) — federal 40th-percentile rent cross-reference for the housing component. huduser.gov/datasets/fmr