Overall
- Naples-Marco Island
- 103.2
- Winchester
- 96.5
Diff -6.8 RPP
Naples-Marco Island vs Winchester
Cost of living comparison based on BEA Regional Price Parities. Winchester is 6.5% less expensive than Naples-Marco Island.
6.5% less expensive
Winchester, VA-WV is 6.5% less expensive than Naples-Marco Island, FL on BEA Regional Price Parities (overall RPP 96.5 vs 103.2). A $100,000 salary in Naples-Marco Island buys about the same as $93,459 in Winchester; the largest component gap is rents.
- Overall RPP 103.2 (Naples-Marco Island) vs 96.5 (Winchester)
- $100k in Naples-Marco Island ≈ $93,459 purchasing power in Winchester
- Rents drives the gap (-39.4 RPP points)
RPP parity plate
Pair FL:VA 103.2→96.5
TIER-NEAR · CROSS-STATE · SPLIT-BUDGET · BENCH-CROSS · PP-SHIFT
- TIER-NEAR Near tier
- CROSS-STATE FL × VA
- SPLIT-BUDGET Split budget
- BENCH-CROSS Benchmark cross
- PP-SHIFT PP shift
Instrument codes from this pair's BEA Regional Price Parities (overall · goods · services · rents · national benchmark 100 · purchasing-power conversion), not a ranking or recommendation.
Category Breakdown
Goods
- Naples-Marco Island
- 96.2
- Winchester
- 96.7
Diff +0.5 RPP
Services
- Naples-Marco Island
- 87.8
- Winchester
- 89.7
Diff +2.0 RPP
Rents
- Naples-Marco Island
- 129.4
- Winchester
- 90.0
Diff -39.4 RPP
| Category | Naples-Marco Island | Winchester | Difference |
|---|---|---|---|
| Overall | 103.2 | 96.5 | -6.8 |
| Goods | 96.2 | 96.7 | +0.5 |
| Services | 87.8 | 89.7 | +2.0 |
| Rents | 129.4 | 90.0 | -39.4 |
Visual Comparison
Overall
Naples-Marco Island 103.2
Winchester 96.5
Goods
Naples-Marco Island 96.2
Winchester 96.7
Services
Naples-Marco Island 87.8
Winchester 89.7
Rents
Naples-Marco Island 129.4
Winchester 90.0
Vertical line = national average (100)
What This Comparison Actually Tells You
Rents creates the largest separation: Winchester is 39.4 points lower. But services and goods move against the overall direction, so this is a split budget rather than a clean across-the-board winner.
Winchester, VA-WV is 6.5% less expensive than Naples-Marco Island, FL, a meaningful but not extreme shift. The move decision turns on which budget category creates the 6.8-point overall gap.
This route crosses the national benchmark: Naples-Marco Island is above 100 while Winchester is below it. That makes the move a change of price regime, not merely a rank swap.
Comparable population context is incomplete for this pair, so no market-scale explanation is inferred from the price indexes.
For a housing-sensitive move, validate the rent gap first: HUD Fair Market Rent and the actual unit size can overturn what the blended index implies. On the BEA ratio alone, $100,000 in Naples-Marco Island corresponds to $93,459 in Winchester.
Naples-Marco Island
103.2
Cost Index
Winchester
96.5
Cost Index
Salary Equivalents
What a salary in Naples-Marco Island would need to be in Winchester for the same purchasing power:
| In Naples-Marco Island | In Winchester | Difference |
|---|---|---|
| $50,000 | $46,730 | $-3,270 |
| $75,000 | $70,094 | $-4,906 |
| $100,000 | $93,459 | $-6,541 |
| $150,000 | $140,189 | $-9,811 |
$ in Naples-Marco Island = in Winchester
Same BEA Regional Price Parity ratio as the table above (103.2 → 96.5), computed live from your number, nothing is sent anywhere.
How the Price Gap Changed
Naples-Marco Island and Winchester share 17 published annual releases from 2008 through 2024. Their overall gap narrowed, moving from 13.2 to 6.8 RPP points. Naples-Marco Island remained the higher-index metro in the latest release.
Services changed the most within this pair: its gap moved 19.4 points between the first and latest shared releases (17.4 to 2.0 points). This describes a relative price-index history, not a forecast or a household budget.
| Release Year | Naples-Marco Island RPP | Winchester RPP | Relative Gap |
|---|---|---|---|
| 2008 | 104.3 | 91.1 | 13.2 points Naples-Marco Island higher |
| 2012 | 101.6 | 94.6 | 7.0 points Naples-Marco Island higher |
| 2016 | 103.8 | 94.7 | 9.1 points Naples-Marco Island higher |
| 2020 | 99.1 | 94.3 | 4.8 points Naples-Marco Island higher |
| 2024 | 103.2 | 96.5 | 6.8 points Naples-Marco Island higher |
Annual BEA Regional Price Parity releases; a higher index means a higher price level relative to the national average of 100. Selected years shown from the full shared series.
Frequently Asked Questions
Is Winchester more expensive than Naples-Marco Island?
Winchester is 6.5% less expensive than Naples-Marco Island. The overall cost index is 96.5 vs 103.2 (national average = 100).
What salary in Winchester equals $100K in Naples-Marco Island?
A $100,000 salary in Naples-Marco Island has the same purchasing power as $93,459 in Winchester. This is based on the BEA Regional Price Parity indexes.
How do rents compare between Naples-Marco Island and Winchester?
Rents in Naples-Marco Island are indexed at 129.4 while Winchester is at 90.0 (national average = 100). Naples-Marco Island has higher rents.
Data sources
- BEA Regional Price Parities (RPP), the cost-of-living indices shown on this page
- U.S. Census Bureau, American Community Survey (ACS), gross-rent observations behind the rents component
- BLS Consumer Price Index (CPI), goods and services price relatives
- BLS Occupational Employment and Wage Statistics (OEWS), labor-driven services component
- HUD Fair Market Rents (FMR), 40th-percentile rent cross-reference
Every figure on PlainCost is rendered directly from BEA Regional Price Parity source data, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, our changelog, or report a data error. Data current as of 2026-08-11. Rankings measure the published cost-of-living index only; we don't recommend where to live or rate any metro's quality of life.