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Metro cost profile · 2024 BEA RPP

Myrtle Beach-Conway-North Myrtle Beach, SC

Cost-of-living indicators for Myrtle Beach-Conway-North Myrtle Beach, SC, from Bureau of Economic Analysis Regional Price Parities, overall, goods, services, and rents vs the U.S. average of 100.

93.6
Overall RPP
#191
of 387 metros
83.1
Rents RPP
$107K
$100K national buys

Myrtle Beach ranks #191 of 387 U.S. metros by cost, and its overall price index has held steady since 2008.

  • stable since 2008
  • similar cost to Columbia

The verdict

Myrtle Beach costs less than 49% of U.S. metros, an overall index of 93.6, 6.4% below the national average, with rents the biggest swing at 83.1.

bottom 51%
by overall cost, nationwide
96.3
goods RPP, tradable items
88.0
services RPP, labor-priced

A $100,000 national salary carries the purchasing power of about $106,790 here; matching a $100K lifestyle takes roughly $93,642.

Salary Equivalent

A $100,000 salary at the national average cost of living equals:

$93,642

in Myrtle Beach-Conway-North Myrtle Beach, SC purchasing power

$50,000 nationally
$46,821
$75,000 nationally
$70,232
$125,000 nationally
$117,052
$150,000 nationally
$140,463
$200,000 nationally
$187,284

Use the salary calculator for custom amounts.

Affordability score

D
44/100

How far the median local paycheck goes here, combining income and housing cost

Purchasing power
Not reported
Housing affordability D
44th percentile

A weighted composite (60% purchasing power, 40% housing affordability) percentile-ranked against every other tracked metro; a missing input redistributes its weight rather than deflating the score. Sources: Census ACS 5-Year 2023 (income) + BEA Regional Price Parities 2024 (cost). Vintages differ by design; see methodology.

Housing-led affordability profile

How Myrtle Beach's cost structure works

Housing is the strongest affordability offset in Myrtle Beach: rents index at 83.1, the component furthest below the national benchmark. That does not make every local expense low, but it is the clearest explanation for the metro's overall RPP of 93.6.

Across all reported metros, the closest component-profile matches are Harrisonburg, VA, Savannah, GA, Ocala, FL. They resemble Myrtle Beach across goods, services, and rents together, so they are stronger structure peers than a place selected only because its overall RPP happens to be nearby.

Across 2008-2024, Myrtle Beach's overall index has stayed within 1.3 points. This is a relative price-level history, not a prediction or a personal affordability recommendation; pair it with current local wages and housing options before making a decision.

Myrtle Beach vs every U.S. metro

Where this metro sits in the national cost distribution

94 Top 49% higher than 51% of 387 US metros

80–84: 3 US metros (1%). Below this entry. 84–88: 48 US metros (12%). Below this entry. 88–92: 94 US metros (24%). Below this entry. 92–96: 97 US metros (25%). This entry sits in this band. 96–100: 55 US metros (14%). Above this entry. 100–104: 54 US metros (14%). Above this entry. 104–108: 17 US metros (4%). Above this entry. 108–112: 14 US metros (4%). Above this entry. 112–116: 5 US metros (1%). Above this entry. 116–120: 0 US metros (0%). Above this entry. This metro 80 120 every US metro, bucketed by value

Each bar is a band; taller bars hold more US metros. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Bureau of Economic Analysis, Regional Price Parities · 2024

Myrtle Beach cost breakdown

BEA RPP by category, 100 = national average

RPP

What this shows Myrtle Beach's cost structure is housing-led: rents at 83.1 depart furthest from 100, while services sits at 88.0. This is a rent-sensitive profile, not a claim that every local expense moves together.

Source U.S. Bureau of Economic Analysis, Regional Price Parities As of 2024

Goods vs. housing, where Myrtle Beach's cost comes from

Metros near Myrtle Beach's overall cost, plotted by their goods price (horizontal) and housing price (vertical). Same headline RPP, very different structures.

Crosshairs sit at the group median (goods 96.3, rents 78.5). Myrtle Beach is more expensive than similar-cost metros across the board. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024. 2×2 strategic matrix plotting 7 entities by Goods RPP (tradable items) → (X) and Rents RPP (housing) → (Y), with a crosshair dividing the plot into four quadrants. Pricier on bothMore housing-ledMore goods-ledCheaper on both 92949698100102 6570758085 Goods RPP (tradable items) → Rents RPP (housing) → Myrtle BeachColumbiaRoanokeJanesvilleScrantonBloomingtonBillings
Crosshairs sit at the group median (goods 96.3, rents 78.5). Myrtle Beach is more expensive than similar-cost metros across the board. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, 2024.
Read the chart as text
  • Myrtle Beach (Myrtle Beach, this metro): goods RPP 96.3, rents RPP 83.1
  • Columbia: goods RPP 96.3, rents RPP 79.5
  • Roanoke: goods RPP 96.8, rents RPP 78.5
  • Janesville: goods RPP 93.8, rents RPP 79.6
  • Scranton: goods RPP 100.7, rents RPP 67
  • Bloomington: goods RPP 93.6, rents RPP 74.7
  • Billings: goods RPP 96, rents RPP 77.4

Price Index Summary

Overall

93.6

Below avg

Goods

96.3

Below avg

Services

88.0

Cheap

Rents

83.1

Cheap

Latest BEA release change

What changed from 2023 to 2024

Myrtle Beach's overall RPP fell -0.1 points, from 93.8 in 2023 to 93.6 in 2024. The largest category movement was services, changing from 85.4 to 88.0. This is a relative change against the national benchmark, not a household's dollar bill.

RPP History (2008-2024)

The cost of living has remained relatively stable, changing by only 1.3 points over this period. The largest single-year move was in 2018, when the index dropped 3.2 points from the year before, a bigger swing than the full 2008-2024 change.

Myrtle Beach overall RPP, 2008-2024

Every year on record, national average = 100

Stable
9092949698 20082024 95 93.6 ▼ -1.4%
Year Overall
2008 95.0
2009 94.9
2010 94.0
2011 95.4
2012 96.7
2013 93.5
2014 95.5
2015 95.0
2016 96.2
2017 94.9
2018 91.7
2019 93.1
2020 92.0
2021 94.2
2022 94.0
2023 93.8
2024 93.6

Metros with Similar Cost of Living

These metros have an overall RPP closest to Myrtle Beach-Conway-North Myrtle Beach, SC's index of 93.6.

Showing the 6 closest of 387 metro areas tracked nationally.

SC-relative analysis

Goods prices places Myrtle Beach-Conway-North Myrtle Beach, SC near the bottom of SC's metros

Among the 8 SC metros PlainCost tracks with reported goods prices data, Myrtle Beach-Conway-North Myrtle Beach, SC ranks #1 - the 0th percentile within the state. This is a different, narrower cut than the nationwide rank above: it compares Myrtle Beach-Conway-North Myrtle Beach, SC only against its own state's metros, not the full US field.

Goods prices
#1 of 8
0th percentile in SC
Services prices
#6 of 8
25th percentile in SC
Rent prices
#3 of 8
63rd percentile in SC

Ranked by raw value (highest first); a higher rank is not automatically "more expensive is worse", see the national comparison above for direction context. This is a comparison within SC only, not a livability score.

Nationwide metros with similar overall cost or rent prices

Two BEA RPP-derived peer sets for Myrtle Beach-Conway-North Myrtle Beach, SC: nearest metros by overall regional price parity and by rents RPP. These are cross-state neighborhoods, not the in-state metro list below.

Decision peers

Metros with a similar cost mix

These metros are closest to Myrtle Beach's combined goods, services, and rents profile. They may not have the same overall RPP, but their price pressures are shaped in a similar way.

Shareable PlainCost cost snapshot for Myrtle Beach cost of living snapshot

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Cost of living guides →, cheapest and most-expensive metro rankings, salary negotiation with RPP data, and step-by-step comparison walkthroughs.

What this means for Myrtle Beach

How to read Myrtle Beach's cost of living before a move, a job offer, or a budget.

  • Budget to local prices, not headline pay, a $100K national salary spends like about $106,790 in Myrtle Beach. Salary calculator
  • Start with rents: it indexes at 83.1, the largest departure from the national benchmark in this metro's BEA cost mix. Compare it with the other components before treating the overall RPP as a complete household budget.
  • Compare Myrtle Beach head-to-head against a specific destination before you decide. Compare metros

RPP is BEA's annual price-level benchmark for the data year shown, not a live market quote. Pair it with current local wages and housing costs before deciding.

Frequently Asked Questions

What is the cost of living in Myrtle Beach-Conway-North Myrtle Beach, SC?

Myrtle Beach-Conway-North Myrtle Beach, SC has a Regional Price Parity (RPP) index of 93.6, meaning it is 6.4% less expensive than the national average. Goods are indexed at 96.3, services at 88.0, and rents at 83.1. It ranks #191 out of 387 U.S. metro areas by overall cost.

What salary do I need in Myrtle Beach-Conway-North Myrtle Beach, SC to match $100K nationally?

To maintain the same purchasing power as a $100,000 salary at the national average, you would need approximately $93,642 in Myrtle Beach-Conway-North Myrtle Beach, SC. Conversely, $100K earned in Myrtle Beach-Conway-North Myrtle Beach, SC has the purchasing power of $106,790 at the national average.

How expensive is rent in Myrtle Beach-Conway-North Myrtle Beach, SC?

Rents in Myrtle Beach-Conway-North Myrtle Beach, SC are indexed at 83.1, which is 16.9% below the national average. This makes the area relatively affordable for renters.

Is Myrtle Beach-Conway-North Myrtle Beach, SC getting more expensive?

From 2008 to 2024, Myrtle Beach-Conway-North Myrtle Beach, SC's overall cost index changed by -1.3 points (from 95.0 to 93.6). The cost of living has remained relatively stable.

What costs the most in Myrtle Beach-Conway-North Myrtle Beach, SC?

The priciest category in Myrtle Beach-Conway-North Myrtle Beach, SC is goods at 96.3, 3.7% below the national average, still the highest of the three categories. The most affordable category is rents at 83.1, 16.9% below average.

What metros have a similar cost of living to Myrtle Beach-Conway-North Myrtle Beach, SC?

Metros with the most similar overall cost index include Columbia, Roanoke, Janesville-Beloit. These areas have RPP values within a few points of Myrtle Beach-Conway-North Myrtle Beach, SC's 93.6.

Data sourced from official public datasets, Regional Price Parities by Metropolitan Statistical Area (2024), index where national average = 100. Retrieved and formatted by PlainCost. See our methodology for details.

Disclaimer: This information is provided for informational purposes only and does not constitute professional advice. Data is sourced from the Bureau of Economic Analysis (BEA). Consult a qualified professional before making decisions based on this data.

Every figure on PlainCost is rendered directly from BEA Regional Price Parity source data, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, our changelog, or report a data error. Data current as of 2026-08-11. Rankings measure the published cost-of-living index only; we don't recommend where to live or rate any metro's quality of life.