Overall
Diff +0.4 RPP
Goldsboro vs Ames
Cost of living comparison based on BEA Regional Price Parities. Ames is 0.4% more expensive than Goldsboro.
0.4% more expensive
Ames, IA is 0.4% more expensive than Goldsboro, NC on BEA Regional Price Parities (overall RPP 88.8 vs 88.5). A $100,000 salary in Goldsboro buys about the same as $100,416 in Ames; the largest component gap is rents.
- Overall RPP 88.5 (Goldsboro) vs 88.8 (Ames)
- $100k in Goldsboro ≈ $100,416 purchasing power in Ames
- Rents drives the gap (+11.5 RPP points)
RPP parity plate
Pair NC:IA 88.5→88.8
PHOTO-FINISH · CROSS-STATE · SPLIT-BUDGET · BOTH-BELOW · PP-PAR
- PHOTO-FINISH Photo finish
- CROSS-STATE NC × IA
- SPLIT-BUDGET Split budget
- BOTH-BELOW Both below 100
- PP-PAR PP near-par
Instrument codes from this pair's BEA Regional Price Parities (overall · goods · services · rents · national benchmark 100 · purchasing-power conversion), not a ranking or recommendation.
Goldsboro
88.5
Cost Index
Ames
88.8
Cost Index
What This Comparison Actually Tells You
Goldsboro, NC and Ames, IA are a photo finish on overall price level, only 0.4 RPP points apart. A salary conversion is therefore a fine adjustment, not evidence of a fundamentally different cost regime.
Rents creates the largest separation: Ames is 11.5 points higher. But services and goods move against the overall direction, so this is a split budget rather than a clean across-the-board winner.
Comparable population context is incomplete for this pair, so no market-scale explanation is inferred from the price indexes.
Both metros remain below the U.S. benchmark of 100. This comparison chooses between two below-average price levels; “more expensive” here does not mean nationally expensive.
For a housing-sensitive move, validate the rent gap first: HUD Fair Market Rent and the actual unit size can overturn what the blended index implies. On the BEA ratio alone, $100,000 in Goldsboro corresponds to $100,416 in Ames.
Category Breakdown
Goods
Diff -2.9 RPP
Services
Diff -4.9 RPP
Rents
Diff +11.5 RPP
| Category | Goldsboro | Ames | Difference |
|---|---|---|---|
| Overall | 88.5 | 88.8 | +0.4 |
| Goods | 96.6 | 93.7 | -2.9 |
| Services | 87.9 | 83.0 | -4.9 |
| Rents | 57.7 | 69.2 | +11.5 |
Visual Comparison
Overall
Goldsboro 88.5
Ames 88.8
Goods
Goldsboro 96.6
Ames 93.7
Services
Goldsboro 87.9
Ames 83.0
Rents
Goldsboro 57.7
Ames 69.2
Vertical line = national average (100)
How the Price Gap Changed
Goldsboro and Ames share 17 published annual releases from 2008 through 2024. Their overall gap narrowed, moving from 8.1 to 0.4 RPP points. Ames remained the higher-index metro in the latest release.
Goods changed the most within this pair: its gap moved 17.5 points between the first and latest shared releases (20.4 to 2.9 points). This describes a relative price-index history, not a forecast or a household budget.
| Release Year | Goldsboro RPP | Ames RPP | Relative Gap |
|---|---|---|---|
| 2008 | 90.6 | 82.4 | 8.1 points Goldsboro higher |
| 2012 | 90.0 | 92.3 | 2.4 points Ames higher |
| 2016 | 94.1 | 88.7 | 5.4 points Goldsboro higher |
| 2020 | 85.4 | 93.1 | 7.7 points Ames higher |
| 2024 | 88.5 | 88.8 | 0.4 points Ames higher |
Annual BEA Regional Price Parity releases; a higher index means a higher price level relative to the national average of 100. Selected years shown from the full shared series.
Salary Equivalents
What a salary in Goldsboro would need to be in Ames for the same purchasing power:
| In Goldsboro | In Ames | Difference |
|---|---|---|
| $50,000 | $50,208 | +$208 |
| $75,000 | $75,312 | +$312 |
| $100,000 | $100,416 | +$416 |
| $150,000 | $150,624 | +$624 |
$ in Goldsboro = in Ames
Same BEA Regional Price Parity ratio as the table above (88.5 → 88.8), computed live from your number, nothing is sent anywhere.
Frequently Asked Questions
Is Ames more expensive than Goldsboro?
Ames is 0.4% more expensive than Goldsboro. The overall cost index is 88.8 vs 88.5 (national average = 100).
What salary in Ames equals $100K in Goldsboro?
A $100,000 salary in Goldsboro has the same purchasing power as $100,416 in Ames. This is based on the BEA Regional Price Parity indexes.
How do rents compare between Goldsboro and Ames?
Rents in Goldsboro are indexed at 57.7 while Ames is at 69.2 (national average = 100). Ames has higher rents.
Data sources
- BEA Regional Price Parities (RPP), the cost-of-living indices shown on this page
- U.S. Census Bureau, American Community Survey (ACS), gross-rent observations behind the rents component
- BLS Consumer Price Index (CPI), goods and services price relatives
- BLS Occupational Employment and Wage Statistics (OEWS), labor-driven services component
- HUD Fair Market Rents (FMR), 40th-percentile rent cross-reference
Every figure on PlainCost is rendered directly from BEA Regional Price Parity source data, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, our changelog, or report a data error. Data current as of 2026-08-11. Rankings measure the published cost-of-living index only; we don't recommend where to live or rate any metro's quality of life.