Overall
- Wichita Falls
- 89.5
Diff +0.1 RPP
Little Rock-North Little Rock-Conway vs Wichita Falls
Cost of living comparison based on BEA Regional Price Parities. Wichita Falls is 0.2% more expensive than Little Rock-North Little Rock-Conway.
0.2% more expensive
Wichita Falls, TX is 0.2% more expensive than Little Rock-North Little Rock-Conway, AR on BEA Regional Price Parities (overall RPP 89.5 vs 89.4). A $100,000 salary in Little Rock-North Little Rock-Conway buys about the same as $100,167 in Wichita Falls; the largest component gap is services.
- Overall RPP 89.4 (Little Rock-North Little Rock-Conway) vs 89.5 (Wichita Falls)
- $100k in Little Rock-North Little Rock-Conway ≈ $100,167 purchasing power in Wichita Falls
- Services drives the gap (+9.5 RPP points)
RPP parity plate
Pair AR:TX 89.4→89.5
PHOTO-FINISH · CROSS-STATE · SPLIT-BUDGET · BOTH-BELOW · PP-PAR
- PHOTO-FINISH Photo finish
- CROSS-STATE AR × TX
- SPLIT-BUDGET Split budget
- BOTH-BELOW Both below 100
- PP-PAR PP near-par
Instrument codes from this pair's BEA Regional Price Parities (overall · goods · services · rents · national benchmark 100 · purchasing-power conversion), not a ranking or recommendation.
Little Rock-North Little Rock-Conway
89.4
Cost Index
Wichita Falls
89.5
Cost Index
What This Comparison Actually Tells You
Little Rock-North Little Rock-Conway, AR and Wichita Falls, TX are a photo finish on overall price level, only 0.1 RPP points apart. A salary conversion is therefore a fine adjustment, not evidence of a fundamentally different cost regime.
Services creates the largest separation: Wichita Falls is 9.5 points higher. But rents move against the overall direction, so this is a split budget rather than a clean across-the-board winner.
Comparable population context is incomplete for this pair, so no market-scale explanation is inferred from the price indexes.
Both metros remain below the U.S. benchmark of 100. This comparison chooses between two below-average price levels; “more expensive” here does not mean nationally expensive.
For a service-heavy household, test childcare, health, and other locally supplied costs before relying on rent alone. The BEA ratio converts $100,000 in Little Rock-North Little Rock-Conway to $100,167 in Wichita Falls, but it is not a personal spending weight.
Category Breakdown
Goods
- Wichita Falls
- 93.8
Diff +0.2 RPP
Services
- Wichita Falls
- 84.1
Diff +9.5 RPP
Rents
- Wichita Falls
- 68.2
Diff -0.1 RPP
| Category | Little Rock-North Little Rock-Conway | Wichita Falls | Difference |
|---|---|---|---|
| Overall | 89.4 | 89.5 | +0.1 |
| Goods | 93.6 | 93.8 | +0.2 |
| Services | 74.6 | 84.1 | +9.5 |
| Rents | 68.3 | 68.2 | -0.1 |
Visual Comparison
Overall
Little Rock-North Little Rock-Conway 89.4
Wichita Falls 89.5
Goods
Little Rock-North Little Rock-Conway 93.6
Wichita Falls 93.8
Services
Little Rock-North Little Rock-Conway 74.6
Wichita Falls 84.1
Rents
Little Rock-North Little Rock-Conway 68.3
Wichita Falls 68.2
Vertical line = national average (100)
How the Price Gap Changed
Little Rock-North Little Rock-Conway and Wichita Falls share 17 published annual releases from 2008 through 2024. Their overall gap held broadly steady, moving from 0.7 to 0.1 RPP points. Wichita Falls remained the higher-index metro in the latest release.
Services changed the most within this pair: its gap moved 6.3 points between the first and latest shared releases (15.8 to 9.5 points). This describes a relative price-index history, not a forecast or a household budget.
| Release Year | Little Rock-North Little Rock-Conway RPP | Wichita Falls RPP | Relative Gap |
|---|---|---|---|
| 2008 | 92.8 | 93.5 | 0.7 points Wichita Falls higher |
| 2012 | 93.7 | 94.0 | 0.2 points Wichita Falls higher |
| 2016 | 94.3 | 93.0 | 1.4 points Little Rock-North Little Rock-Conway higher |
| 2020 | 90.6 | 92.5 | 1.9 points Wichita Falls higher |
| 2024 | 89.4 | 89.5 | 0.1 points Wichita Falls higher |
Annual BEA Regional Price Parity releases; a higher index means a higher price level relative to the national average of 100. Selected years shown from the full shared series.
Salary Equivalents
What a salary in Little Rock-North Little Rock-Conway would need to be in Wichita Falls for the same purchasing power:
| In Little Rock-North Little Rock-Conway | In Wichita Falls | Difference |
|---|---|---|
| $50,000 | $50,083 | +$83 |
| $75,000 | $75,125 | +$125 |
| $100,000 | $100,167 | +$167 |
| $150,000 | $150,250 | +$250 |
$ in Little Rock-North Little Rock-Conway = in Wichita Falls
Same BEA Regional Price Parity ratio as the table above (89.4 → 89.5), computed live from your number, nothing is sent anywhere.
Frequently Asked Questions
Is Wichita Falls more expensive than Little Rock-North Little Rock-Conway?
Wichita Falls is 0.2% more expensive than Little Rock-North Little Rock-Conway. The overall cost index is 89.5 vs 89.4 (national average = 100).
What salary in Wichita Falls equals $100K in Little Rock-North Little Rock-Conway?
A $100,000 salary in Little Rock-North Little Rock-Conway has the same purchasing power as $100,167 in Wichita Falls. This is based on the BEA Regional Price Parity indexes.
How do rents compare between Little Rock-North Little Rock-Conway and Wichita Falls?
Rents in Little Rock-North Little Rock-Conway are indexed at 68.3 while Wichita Falls is at 68.2 (national average = 100). Little Rock-North Little Rock-Conway has higher rents.
Data sources
- BEA Regional Price Parities (RPP), the cost-of-living indices shown on this page
- U.S. Census Bureau, American Community Survey (ACS), gross-rent observations behind the rents component
- BLS Consumer Price Index (CPI), goods and services price relatives
- BLS Occupational Employment and Wage Statistics (OEWS), labor-driven services component
- HUD Fair Market Rents (FMR), 40th-percentile rent cross-reference
Every figure on PlainCost is rendered directly from BEA Regional Price Parity source data, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, our changelog, or report a data error. Data current as of 2026-08-11. Rankings measure the published cost-of-living index only; we don't recommend where to live or rate any metro's quality of life.